The Parts Alliance announce new ‘Best of Brakes’ promotion

Published:  30 August, 2017

The Parts Alliance has teamed up with Delphi for the second time in 2017 to run their new ‘Best of Brakes’ promotion.

‘Best of Brakes’ aims to build on the spring’s ‘Dream Drive’ promotion which saw six lucky garage winners taking memorable Route 66 road trips.

This time around there are six spectacular trips to Australia, Canada, Cuba, Italy, South Africa and Vietnam to be won during September and October.

The ‘Best of Brakes’ prizes will also include Delphi and The Parts Alliance branded beanie hats, snoods, drinks bottles, retro enamel mugs and tins of sweets to share.

Garages buying from The Parts Alliance members Allparts, BBC Superfactors, BMS Superfactors, Bromsgrove Motor Factors, CES, CPA, Dingbro, GMF, SAS Autoparts, SC Motor Factors, Qualvecom and The Parts Alliance South West branches during September and October will receive a brake pad shaped scratch card with each set of Delphi brake pads.

“We’re delighted to be working with The Parts Alliance again on the ‘Best of Brakes’ promotion,” said Julian Goulding, UK marketing manager at Delphi.

“The ‘Best of Brakes’ promotion brings 25,000 prizes for garages to win,” said The Parts Alliance’s Head of Marketing Simon Moore. “We’ve been able to build on the success of ‘Dream Drive’ as customers continue to really embrace Delphi’s braking programme.”

Garages can find out more by visiting www.bestofbrakes.com.

Related Articles

  • 100 year old garage among first ‘City Brakes’ winners  

    The Parts Alliance’s ‘City Brakes’ promotion, which runs until the end of April,  has found some of the 25 garages set to win luxury trips to top European cities.

  • Bendix reintroduction “ahead of schedule”  

    GSF Car Parts says their programme to reintroduce Bendix brakes to the UK aftermarket is running ahead of schedule.

  • BM Catalysts welcome DPF decision  

    BM Catalysts has welcomed the Department for Transport (DfT) decision to reiterate the strict requirements for selling catalytic converters and Diesel Particulate Filters (DPFs) into the UK. The firm believes it will help reduce the number of non-compliant products being sold and subsequently fitted in the UK market.The DfT also advises that DPFs cannot be sold for Euro 5 vehicles without the required homologation to meet European standards.

  • GSF Car Parts to reintroduce Bendix to UK 

    The Parts Alliance, GSF’s parent company, has secured a long-term exclusive Western European distribution agreement to sell the Bendix brand of braking products. The company will initially focus on friction material products.

  • Garage wins game-changing makeover through Pagid Workshop Winners 

    Pagid has awarded a UK workshop a £10,000 upgrade, through its Workshop Winners campaign, which took place this summer.


Search

Sign Up

For the latest news and updates from Aftermarket Magazine.


Poll

Where should the next Automechanika show be held?



Facebook


©DFA Media 1999-2018