Money beats planet on EV switch says CTEK survey

Published:  28 April, 2021

Financial considerations may be taking over from environmental concerns as the main incentive for buying an electric vehicle, with charging also shifting away from the home, a new poll suggests.

According to a survey conducted by YouGov on behalf of CTEK, 52% of drivers are holding off on buying an EV specifically due to the cost. 24% of those surveyed said availability of subsidies is the biggest incentive for taking the plunge, although just 9% of existing EV drivers have taken advantage of a government subsidy. In contrast, 35% of existing EV drivers cite the environment as their main reason for purchase. 90% of existing EV drivers are likely or very likely to buy an EV again, rising to 100% of 18-23-year olds. 33% of EV drivers said low running costs were the main reason for buying, but only 18% of non EV-drivers giving this as their main reason for considering the switch.

The survey also reveals a gradual move away from home charging, with 68% of EV drivers preferring to charge their vehicles at home. 37% of EV drivers are now using public chargepoints, 12% are charging at work and 9% at petrol stations.

The availability and reliability of the UK charging infrastructure remains a concern however. While 74% of UK adults believe that EVs are the future of road travel, 78% feel the charging infrastructure is not adequate to support growth, compared with 65% in the other European countries surveyed.

The survey of 1,667 UK drivers was carried out as part of a wider survey of 15,174 people across the UK, Sweden, Germany, the Netherlands and Norway, and was officially launched on Tuesday 27 April at the Everything EV Summit, taking place virtually from 20 to 29 April, and where CTEK’s Global Head of E-Mobility Cecilia Routledge was presenting. She said: “With previous estimates of up to 90% of EV charging taking place at home, this is a fairly significant shift, and we can expect the need for public and destination charging to intensify as the UK starts to come out of lockdown. Not only that, permanent changes to working patterns are likely to result in people visiting their workplace less often, so EV owners with nowhere to install a home chargepoint will increasingly need to rely on public chargers and those at destinations like shopping centres and supermarkets.”

“Some drivers say they rarely see chargepoints when out and about, and that the few they do see are nearly always either in use or out of order. In fact, some EV drivers have even gone back to a petrol vehicle because of lack of charging points, including one couple who commented in the survey that they’d tried to map out a trip to North Yorkshire using en-route charging points, but that it simply wasn’t possible.”

Cecilia added: “This highlights the need for a well-planned charging network that meets the requirements of local drivers and visitors alike, that is visible and, most importantly, reliable.”

A full report is available at

Related Articles


Click here to submit an event


©DFA Media 1999-2021
Terms and Conditions