Hella wins for “The Art of Light”

26 October 2017  

“The Art of Light” film by HELLA received two silver OttoCar awards at the AutoVision International Automotive Film and Multimedia Festival, in the categories “Product films: Suppliers” and “Research & Development, Environmental Protection, CSR”.
AutoVision is an international festival for industry films, commercials, websites and interactive applications in the automotive industry. The competition is an initiative of Filmservice International and is supported by the German Association of the Automotive Industry (VDA). The OttoCar awards are presented every other year.
In its film, HELLA introduces its liquid crystal HD headlamp technology. HELLA plans to serialise the LCD headlamp and gradually expand the number of pixels it projects onto the road from the current 30,000 to approximately 50,000 pixels.
The OttoCar awards were presented on 14 September, during IAA 2017 in Frankfurt.