ALLDATA Europe sales director post for Milling

18 October 2025  

ALLDATA Europe has appointed Damian Milling as sales director to spearhead UK operations and support the firm in its expansion of coverage in Europe.

Milling reports to Peter Ballè, new ALLDATA Europe VP for sales.

With more than 30 years’ experience of the automotive aftermarket, Milling brings a wealth of knowledge spanning motor factoring, manufacturing, independent workshops and now repair data services.

His career began at Mill Auto Supplies, where he rose from the warehouse floor to become sales and marketing manager. He then went on to hold positions at ZF and Mann+Hummel. His ties to the trade are also personal, with close family connections to an independent workshop.

ALLDATA said Milling’s appointment forms part of a strategic restructure designed to strengthen ties between ALLDATA Europe and its loyal network of partners who rely on OEM repair data in their daily operations. 

Milling said: “Cars are becoming increasingly complex, and workshops cannot afford to guess. With genuine OEM repair data from ALLDATA Europe, jobs that should take six hours take six hours – not eight with only six billed.”