12 Jul 2024
The voice of the independent garage sector

ELTA Automotive to supply bulbs to Halfords

ELTA Automotive has won a contract to supply Lucas bulbs to Halfords, as well as providing the store’s branded range.

Commenting on the deal, ELTA Automotive Marketing Manager Tim Brotherton said:  “Lucas has been lighting our journeys for over 140 years. Long before the Ford Model T, even before the first Mercedes ‘horseless carriage’, there was Lucas. In recent years the brand has found great success amongst the automotive trade. Supply into the Halfords network will now provide a direct platform for drivers to access the iconic brand that they know and love”

 Craig O’Neil, Director of Sales for ELTA, observed: “Collaborating with Halfords’ team of ESG experts has been incredibly rewarding for ELTA. Our focus on the needs of distributors, fitters, and drivers has been unwavering, and this partnership places us in an even stronger position for sustainable growth.”

Under the contract, ELTA will supply over 5 million bulbs annually to Halfords’ network of nearly 400 stores across the UK and Ireland. As part of the arrangement, there will be no plastic packaging used in either the Lucas and Halfords bulbs range. Yousaf Kharal, Buyer for Halfords added: “Based on calendar year 2023 sales, we estimate we will remove 28 tonnes of plastic from the supply chain each year by moving to 100% plastic free packaging with ELTA. This is the equivalent weight of two fire engines! A huge win for Halfords and in no small part down to ELTA’s hard work in enabling us to achieve this goal”