First Line gearing up for ‘transformative’ year

Parts supplier First Line has said it is gearing up for a transformative year ahead, with the market seeing increasing dominance of electric and hybrid vehicles.

The family-owned business, with over 40 years of experience in the industry, predicts that 2025 will see the aftermarket sector facing a series of challenges and opportunities, especially as vehicle electrification accelerates.

In the last year, First Line expanded its range to make 3,000 references available for hybrid models and a further 1,500 for EVs, including the popular MG electric models.

And the company is urging aftermarket suppliers to keep up with the shift in technology to stay competitive.

First Line said it is also responding to increasing pressure from consumers and regulators on sustainability, including prioritising eco-friendly packaging and product durability.

Product director Kelvin Olds said: “We’ve invested heavily in our EV and hybrid range, which now spans critical categories such as braking, steering, suspension and wheel bearings, ensuring we are well-positioned to support the next generation of vehicles.

“The future is about being first to market with quality, sustainable solutions that meet the needs of both traditional and electric vehicles.”