Garages urged to ‘turn to tyres’ as business booster

Independent garages are being urged to turn to tyres — particularly those for EVs — as part of their plans to generate extra sources of revenue.
Matt Cleevely (pictured), MD of Cleevely Motors and Cleevely Electric Vehicles, said garages looking to diversify and evolve should consider the move.
Cleevely said his business has experienced a 30% increase in overall tyre sales since joining the Point S UK network in late 2023.
“Like it or not, independents are going to see a lot more EVs coming through the workshop and they need to be ready to profit from this work, rather than shying away from it,” Cleevely said.
‘Opportunities’
“It’s well known that EVs have fewer mechanical parts than ICE vehicles, but the tyres do wear out a lot more quickly, presenting opportunities for tyre servicing and sales as a new revenue stream.”
Cleevely has gone from selling approximately two tyres a day to around 200 a month since joining Point S and investing in tyre replacements.
“Tyres are a critical safety item. As a technician working on my customers’ vehicles, I have a duty of care to educate them on the importance of tyre safety. If someone comes in with a bald tyre, it’s my responsibility to make them aware and replace it with a safe one. It gives a confusing message if you’re sending customers away somewhere different to have their tyres replaced and then asking for their vehicle back to carry out additional work.”
Cleevely Motors was the first independent workshop in the UK to transition heavily to EV. Today, the company’s EV saturation rate is at around 52% and growing.
Point S UK said recently it aims to become the largest UK independent network by 2035.

