Keyloop to acquire systems developer Motortech.ai

27 January 2026  

Automotive tech company Keyloop has agreed to acquire Motortech.ai — a UK-based developer of artificial intelligence systems for the auto industry — for an undisclosed sum.

Keyloop said on January 26 that Motortech.ai had developed AIME, which replaces website forms and manual replies with real time ‘conversational tools’.

The system can search and compare vehicles for prospective customers, qualify leads, handle questions, administer trade-ins, log vehicle reservations and process finance quotes and agreements. 

Keyloop said the acquisition will accelerate plans to embed new AI functionality into Fusion, its own automotive retail platform that helps motor retailers manage and optimise the full vehicle sales, inventory management and aftersales processes.

Gerard Thatcher, CEO and founder of Motortech.ai, said the move “unites the conversational power of our AI solutions with Keyloop’s unrivalled data insights and market-leading enterprise solutions”. 

Aftermarket reported last August that Keyloop had signed a partnership agreement with ThoughtSpot, the autonomous analytics platform company, to help speed up the use of artificial intelligence-driven business intelligence tools.

The acquisition of Motortech.ai is expected to be finalised in the first quarter of this year, subject to regulatory clearances.