Yates joins A1 ADAS Group as equipment sales specialist

25 April 2025  

A1 ADAS Group has appointed Ant Yates as equipment sales specialist, following the firm’s recent acquisition of Autocalibration.

Yates (pictured) brings years of automotive aftermarket experience with him, joining from ISN Garage Assist, where he specialised in garage and tyre equipment.

A1 said Yates will cover the north of England, but part of his initial remit will be to support the group’s West Midlands Autocalibration customers — who were using Autocalibration purely for mobile ADAS calibration until its acquisition.

Now, Autocalibration’s customers will benefit from A1’s expertise, including the design and supply of complete workshop fit-outs, as well as ADAS, diagnostic, garage, and tyre equipment, along with support from its mobile and remote diagnostic and ADAS technicians.

Matt Hume, A1’s UK sales manager, said: “Ant’s vast knowledge of workshop equipment will be of huge benefit to our garage customers throughout the UK.

“For the last four years, I’ve worked with him on a supplier-to-distributor basis and experienced his professionalism and integrity first-hand. He’s a perfect fit for us.”

Yates will be on hand with workshop equipment advice on A1’s stands at the upcoming Mechanex show in Harrogate, from May 15-16, and at Automechanika, from June 3-5, at the NEC Birmingham.