UK’s ELTA secures Lucas spark plugs licensing deal

Vehicle component specialist ELTA Automotive is to produce and distribute Lucas spark plugs throughout the UK and Europe under an exclusive licensing deal.
ELTA said on March 10 the move signalled a significant expansion of the Lucas portfolio under its stewardship.
The deal builds on the success of the Lucas Vision range — particularly in automotive bulbs, which have seen substantial growth in sales and market share — ELTA said.
The launch represents an exciting opportunity for distributors and workshops to drive innovation and ignite sales with a trusted brand.
Tim Brotherton, ELTA marketing manager, said: “Expanding the Lucas brand into the spark plug category is a testament to the strength of our partnership and the success we’ve achieved with Lucas Vision.”
Family-owned ELTA, which has its UK base in Coleshill, was formed in 1993 and is a now a major automotive component importer and distributor.

